Marketing

If you’re looking to buy a house in Nairobi, Kiambu, Juja, or Thika, chances are you've asked yourself: Do I really need a real estate agent? With property listings available online and countless developers advertising directly to buyers, many first-time homebuyers wonder whether a real estate agent is a luxury or a necessity. In reality, choosing whether to work with a real estate agent in Nairobi...

At Willstone Homes, we understand that a home is more than just a roof over your head—it’s where your life unfolds. Whether you're buying your first property, relocating, or upgrading your lifestyle, Kenya offers a diverse mix of residential building types designed to suit every stage of life and every kind of budget. From sleek apartments in Nairobi’s fast-growing suburbs to serene villas in...

In recent years, Kiambu real estate development has transformed the county’s once-pastoral landscape into a patchwork of gated communities, apartment blocks, and commercial centers. What was formerly the green lung of Nairobi — a bastion of tea farms, dairy projects, and horticultural estates — is increasingly giving way to tarmac, tiles, and towers. This tension between agriculture and real estate...

In the ever-evolving landscape of real estate investment in Kenya, a quiet revolution is taking shape — led not by banks or developers, but by tightly knit communities of Kenyans living abroad. Known as Diaspora Housing Saccos, these structured financial cooperatives are redefining how property is bought, built, and owned by Kenyans abroad. Once driven by informal remittances and word-of-mouth land...

In Kenya’s fast-evolving real estate market, one strategy continues to quietly shape wealth creation among patient investors: speculative land investment. Nowhere is this more apparent than in Nairobi’s satellite towns, where rapid infrastructural change, urban spillover, and a growing middle class are transforming once-overlooked rural fringes into prime real estate zones. Among the most talked-about...

Saturday, 17th May will stand as a momentous day in the annals of Willstone Homes—an occasion not merely marked by celebration, but by the solidification of dreams into tangible reality. With immense pride and heartfelt gratitude, we announce yet another milestone: the official issuance of property titles to the homeowners of Brookview 1 and Brookview 2. This is more than a legal formality; it is the...

In the modern era of technological innovation, the real estate sector is gradually embracing digital transformation, and one of the most significant disruptors is Blockchain in Real Estate. Traditionally, real estate has been plagued by slow property transactions, extensive paperwork, opaque pricing structures, and a lack of transparency. The emergence of blockchain technology is now addressing these...

In Nairobi’s competitive and often exclusionary real estate market, a quiet technological revolution is brewing — one that promises to lower the entry barrier for the average Kenyan. Real estate tokenization, a blockchain-driven process that allows people to invest in fractional shares of property, is emerging as a potential game-changer. By digitizing ownership and enabling small-scale investment,...

In Kenya’s satellite towns like Kitengela, Ruiru, and Kamakis, a quiet revolution is underway — one driven not by architecture or location, but by the presence of a reliable water source. As urban sprawl drives more Kenyans to invest in homes outside the congested capital, borehole water real estate Kenya has emerged as a defining trend. What was once considered a luxury is now a make-or-break feature...

In recent years, Land Politics and Maasai Heritage have become central themes in Kajiado County as modern real estate development clashes with the traditional land rights of the Maasai people. As Nairobi’s growth spreads outward, developers are increasingly eyeing Kajiado’s vast, undeveloped spaces for housing estates, malls, and resorts. However, this has sparked a significant conflict, with Maasai...